juno-awardsOttawa – The Canadian Academy of Recording Arts and Sciences (CARAS), along with their broadcast partner CTV, announced today that the City of Ottawa will host THE 2012 JUNO AWARDS and JUNO Week events and festivities, March 26 – April 1, 2012.

“This is great news for our City and for our tourism and hospitality sectors in particular,” said Mayor Jim Watson. “The JUNO Awards not only bring visitors to our hotels and restaurants, they also help us to spread the word about Ottawa and enhance our reputation as a convenient and friendly host city for major events of all types.”

Hosting the JUNOS is expected to generate $5 million in direct expenditures from out-of-town visitors; create 82 jobs and inject $5.3 million into the local economy.

“The JUNO Awards and events like it provide the perfect backdrop for Ottawa’s entire tourism industry to stand out,” emphasized Noel Buckley, President & CEO of Ottawa Tourism. “This is a major opportunity for us to further develop the Ottawa brand that is so critical to the long-term success of destination marketing.”

“This is great news for the local hospitality sector,” said Dick Brown, Executive Director of the Ottawa Gatineau Hotel Association. “Canadians from coast-to-coast will be welcomed to our Nation’s Capital with all the world-class facilities and amenities we have to offer.”

The JUNO Awards history dates back to 1970 when the inaugural Gold Leaf Awards were held in Toronto as an industry awards event. In 1971, it became recognized as the JUNO Awards in honour of Pierre Juneau, the first chairman of the Canadian Radio-Television Commission (CRTC). The JUNO gala was last held in Ottawa in 2003.